More Inclusive Payments for All: How to Provide an Advanced Payment Card Experience that Can Better Serve Our Aging Population

May 16, 2023 from 3:45 pm to 4:30 pm

Speaker: Traci Skala, Director of Payment Technology and Product Management, Giesecke+Devrient

As the population ages, new demands and experiences occur where payment cards can actively be involved in shaping a customer’s payment journey. The growing number of older people also opens up new customer expectations and business models for banks that have been serving them for years. The new opportunities and challenges appear at the same time. How can the payment card providers offer payment cards that can better fit this customer segment? What is the consideration when we design a payment card to reduce barriers in accessibility, usability and explanation? In this session, we will talk about some of the card designs existing in the market that can serve these unique purposes and how we can integrate inclusivity and accessibility in our design thinking for payment cards.

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